Jamie Miller Marketing Recruitment

Product Marketing Manager

Location
London
Salary
£45000 - £50000 per annum
Posted
08 Nov 2016
Closes
06 Dec 2016
Ref
BB6
Contact
Bev Brackpool
Industry Sector
Mobile Marketing
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side

Product Marketing Manager

Our client is an ambitious global technology company. Looking for a Product Marketing Manager, to create and implement a variety of marketing campaigns for current and future products.
 
THE ROLE OF PRODUCT MARKETING MANAGER:
Be responsible for the outbound marketing activities for the portfolio of products the company offers
Create all the communications for the products and craft the messaging and positioning for the product portfolio.
Develop product positioning and messaging that differentiates the products in their market
Plan the launch of new products and releases and manage the cross-functional implementation of the plan
Have strong knowledge on the buyers, how they buy and their buying criteria; as well as the competition and how to gain advantage
Develop the strategy and inform the marketing programs that drive demand for the product portfolio
Communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of the product portfolio
 
THE IDEAL CANDIDATE FOR PRODUCT MARKETING MANAGER:
Experience and passion for software product marketing
Experience in SaaS, email, web, social marketing software
Very strong written communication skills
Excellent people and management skills to interact with colleagues and cross-functional teams, and third parties
Experience of working with sales and marketing teams