Social Media Manager / Strategist

Location
South Buckinghamshire
Salary
c£35-40k
Posted
03 Jan 2017
Closes
31 Jan 2017
Ref
SMMB
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Agency Side

My client is a specialist B2B marketing agency based in Marlow and they are looking for a Social Media Manager / Strategist. You'll devise robust Social propositions that will be used to drive successful brand awareness / reputation and lead-generation and also provide insight, ideas and concept recommendations for social platforms and the social element of integrated marketing campaigns

ROLE RESPONSIBILITY 

  • A forward-thinking social media manager who is up-to-date on all the latest trends and updates from Google AdWords all the way to Facebook’s latest algorithm
  • Passionate about digital and building up a community of valuable followers
  • Develop social media calendars that deliver consumer engagement and marketing communications objectives/strategies
  • Setting, tracking and exceeding KPIs across all social channels, by campaign and by platform, including reach, engagement, sentiment, virality, influence etc.
  • Writing social strategies for leading global blue chip brands will be an important part of your role 
  • You will also be expected to proactively manage social media communities & create engaging and relevant content in collaboration with the creative and copy teams
  • Explore new platforms and opportunities in Social Media for our clients
  • Be a vocal advocate for Social Media across all clients and within the agency
  • Contribute to knowledge sharing activities amongst the agency
  • You will be expected to provide monthly reports on ROI and campaign performance.
  • Managing and optimising PPC campaigns, as well as managing social listening and monitoring activities will be your responsibility.
  • You have experience working with Google Analytics, AdWords and social listing tools such as Radian 6, Oracle SRM and BrandWatch.

EXPERIENCE

  • You’ll worked in a similar agency role previously for 3-5 years and have experience working on big B2B brands.  
  • You will have a hands-on approach to marketing and be agile enough to change your strategy at the drop of a hat to stay abreast of the latest social media changes.

Communication Skills 

  • Active listening and understanding
  • Writing
  • Strong presentation skills
  • Honesty and openness
  • Giving and receiving feedback