Intelligent People Ltd

Senior Growth Marketing Manager - B2B

Location
England, London
Salary
£50000 - £80000 per annum + bonus and share options
Posted
11 Aug 2017
Closes
08 Sep 2017
Ref
JO0000006827
Marketing Disciplines
Digital / Online Marketing
Industry Sector
Business Services
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side
A Senior Growth Marketing Manager / Senior Digital Marketing Manager / B2B Marketing Manager is required for a VC-backed B2B start-up in Central London. The role will report into the Head of Marketing and will lead their demand generation strategy to meet acquisition targets using paid and organic channels ie SEO, social, email and content.

The Senior Growth Marketing Manager / Senior Digital Marketing Manager / B2B Marketing Manager will be comfortable setting up automated, lead nurture email campaigns - ideally be a Hubspot expert if not Hubspot, Marketo, Salesforce or high-end professional CRM system.

The Senior Growth Marketing Manager / Senior Digital Marketing Manager / B2B Marketing Manager will be a B2B expert and focus on UK and international growth, developing strategies and initiatives to scale the business.

The Senior Growth Marketing Manager / Senior Digital Marketing Manager / B2B Marketing Manager will be responsible for:
-Plan, deliver and analyse new customer acquisition strategy
-Analyse all aspects of the marketing funnel and identify opportunities for maximising conversion and marketing ROI
-Implement an automated email and marketing platform for new business and existing customer campaigns
-Grow and manager social media accounts

The Senior Growth Marketing Manager / Senior Digital Marketing Manager / B2B Marketing Manager must have:
-B2B demand generation or user acquisition experience at a high-growth software company
-Experience with Hubspot (or similar) and Google Analytics
-Have built, analysed, and optimised digital marketing campaigns across SEM, paid social and display advertising channels.
-Start-up experience is ideal
-Experience working with content optimisation and SEO


This is an excellent opportunity for a Senior Growth Marketing Manager / Senior Digital Marketing Manager / B2B Marketing Manager to play a pivotal role in a high-growth business at an early stage as they start a period of significant business growth.

Intelligent People is a leading Senior Growth Marketing Manager recruitment agency.

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