This is a fantastic opportunity for a passionate and driven senior marketer with experience working successfully at senior level, to join, lead and build a visionary marketing team, taking the well-established foundations of a leading Care sector brand to the next level, nationally and internationally.
Reporting to the Operations Director the objective is to bring the previously outsourced Marketing function in-house, using the full marketing mix, spanning digital, direct mail, advertising, PR, collateral creation, and event management / exhibitions.
We’re looking for an innovative hands-on Marketing Manager / Head of Marketing, a true self-starter able to bring a creative approach to introducing and actioning new ideas, while developing, supporting, managing and maintaining new and ongoing campaigns, team members and fundamentally, work closely with the rapidly expanding 80+ franchise network and operations team at head office.
- Manage, oversee and develop all company and brand associated digital and offline marketing.
- Strategically Initiate, develop, manage, evaluate marketing campaigns across 80+ franchise network.
- Manage and develop customer facing collateral and content including brochures, leaflets, presentations, video’s, email templates and customer case studies to grow brand.
- Develop and maintain relationships with all internal stakeholders.
- Ensure that the department reports on all marketing activity across the network.
- Work within budgets and achieve required ROI.
- Research and keep abreast of local market and competitor activity.
- Manage, inspire, nurture and develop the marketing team to match the demands of a growing company.
- Work with our network to Initiate and develop national marketing campaigns.
If you have strong knowledge across the full marketing mix and a great desire to make a difference in a leading Care sector company in an exciting period of growth, we can offer you a competitive salary, supportive environment and career development opportunities. Apply now!
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