One of the biggest digital brands in the area are looking to add to their highly data driven business with the appointment of two CRM Analysts. The roles differ slightly from each other but any analysts with experience in marketing analytics using tools such as SQL, SAS, Alterian, Unica or other CRM tools would be encouraged to apply.
·Run reports on a regular and ad hoc basis for internal clients to identify key findings from campaigns.
·Pull out relevant information and translate to actionable insight that can be fed into campaign strategies.
·Interpret briefs from marketing or product teams to create campaign segments that enable personalisation and avoid duplication.
·Experience data-mining for marketing related analysis
·Able to interpret campaign briefs and run analytics in CRM data tools to extract accurately targeted lists
·Utilised analysis for a mix of online and offline marketing channels
·Strong excel skills in addition to a working knowledge of SQL and ideally further CRM tools are a requirement of this role
This CRM Analyst job is commutable from Leeds, Bradford, Harrogate and York.
MET Marketing is acting as an employment agency in relation to this Marketing Analyst job.