EMR

Head of Marketing

Recruiter
EMR
Location
England, London, City of London
Salary
£55000 - £60000 per annum
Posted
08 Nov 2018
Closes
06 Dec 2018
Ref
1630943
Industry Sector
Retail
Contract Type
Permanent
Work Experience Level
Head of
Agency-side or Client-side
Client Side

Are you a digitally savvy marketer, interested in shaping and executing the marketing strategy for a British, multi-channel retailer based in Central London?

In a struggling retail industry, this brand continues to thrive across both e-commerce and retail channels. After some recent structural changes to their marketing team, they are now looking for someone to head up the function and build their omni-channel strategy.

As the Head of Marketing, some of your accountabilities will be:

  • Take ownership of the digital acquisition and retention strategy, with accountability for E-Commerce sales performance.
  • Work with the senior leadership team to outline commercial objectives and build an aligned marketing strategy.
  • Lead and develop a team a marketing team of 3.
  • Work closely with the Head of CRM, to build and execute the Loyalty strategy.
  • Align brand communications across all channels, both online and offline.
  • Manage all agency relationships across (Digital Marketing, Creative, Tactical Advertising, Social Media and PR)

Skills required:

  • Significant multi-channel marketing experience, ideally within a retail or e-commerce environment.
  • A track record of delivering growth on e-commerce.
  • An ability to operate and influence at a senior level, representing marketing at board meetings.
  • Experience of managing and developing a marketing team.
  • A flexible approach, able to adapt to fast moving and ever changing environment.

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