MET are delighted to be recruiting for a leading B2B business who are really focussed on further developing their marketing strategy. Due to this, they are looking to recruit a Marketing Executive to report into the Marketing Manager.
The successful candidate will be able to demonstrate a proven track record in both online and offline marketing and will ensure all websites and digital mediums are administered, maintained, developed and marketed consistently.
·Key input into the development of the marketing plans and delivery of the online and offline strategy for the business.
·Management of all areas of the digital marketing mix (web, email, search, social, online advertising, mobile, video, digital CRM integration)
·Drive the requirements of digital enhancements to the website at different stages of the digital journey to achieve lead generation and retention
·Identify integrated digital marketing techniques to drive web traffic and increase online conversion
·Good working knowledge of SEO techniques and strategy. Plan and monitor the ongoing company presence on social media.
·Create and oversee all brand .
·Work closely with the wider marketing team and external agencies.
·Ensure marketing processes are efficient and effective.
They are looking for a talented and experienced marketer with extensive online and offline skills across all digital elements who can hit the ground running and take ownership of the role within a busy marketing department.
An individual who can own, drive and be the digital marketing expert within the business, you will ideally have the following:
·Passion for marketing and digital technology
·Good experience of web content management systems
·Social media experience and management
·Skills and experience in creative content writing
·Good experience of working with and integrating with CRM systems
·Demonstrated project management experience
·Sound knowledge of search engine optimisation
·Ability to work cross-functionally among multiple departments
·Excellent communication skills & ability to communicate at all levels
·Liaising with external agencies
This Digital Marketing job is commutable from Leeds and Bradford and surrounding areas.
MET Marketing is acting as an employment agency in relation to this Marketing Executive job.