Digital Communications Manager
The Henry Jackson Society (HJS) is the UK’s boldest think tank and policy-shaping force, constantly ahead of the curve on the big issues of international and domestic importance, and we are expanding. We are looking for a new Digital Communications Manager to join us on the next stage of our organisational journey, which has already taken us to the status of a household name in the international political and media constellation.
Our mission is to be a force that fights for the principles and alliances which keep societies free – working across borders and party lines to combat extremism, advance democracy and fundamental human rights, and make a stand in an increasingly uncertain world.
The Digital Communications Manager will be a key member of the communications team. Working closely with Director of Operations and Finance (DOF) and the Director of Communications (DoC), the Digital Communications Manager will spend their time promoting the organisation’s output, working with the Senior Management Team (SMT) to write, implement and deliver on a new digital communications and marketing strategy.
This role will help improve the external communications and relations for the Henry Jackson Society, working with management and research teams, and within the communications team, to conceive ideas, build engagement strategy and execute communication through various digital media channels. The role will also play a crucial part in delivering HJS’ ambitious events programme — promoting, filming, broadcasting, and finding new ways to share content from our events.
What we are looking for
The ideal candidate will have a proactive and ambitious approach, the ability to marry the detail-oriented and fast-paced nature of the job in building awareness. They will also have interest in and support for HJS, its initiatives, projects and policies. Serving as one of the organisation’s media point-people and external representatives, you will play a major part in identifying and exploiting communications and political opportunities, working with management and the research team in producing material, managing creative output and developing the organisation’s financial base. Part of the role will involve creating and filming video content, some of which will be animated.
The role will see a major expansion of HJS’ digital communications. As such, exploring new and innovative techniques will be a core part of the role. We’re looking for a self-starter who is not afraid to try new things and who has a passion for explaining policy ideas.
- Managing HJS’s and associated brands digital media platforms, monitoring media in line with HJS’s remit, keeping colleagues informed of activity relevant to HJS, writing blogs, website copy, identifying new digital opportunities and helping HJS to establish thought leadership in its areas of work.
- Working with colleagues to produce effective material aimed at a wider audience, adjusting all research output to gain maximum digital coverage.
- Exploring new mediums and methods to explain HJS’ research to new and under-reached audiences.
- Working closely with the SMT to deliver a new digital and marketing strategy for all social media channels, audio, video and stakeholder communications.
- Creating and delivering digital communications and digital communications templates requiring elements of design, formatting and management of brand standards and consistency.
- Leading on the creation and design process of corporate marketing and event materials and publications, either using your skills or directing appropriate designers.
- Leading all HJS physical and e-marketing to stakeholders, reviewing templates, statistics and opportunities to better ‘sell’ the output of the organisation(s).
- Managing the digital broadcast and promotion of HJS’ events programme.
- Being a spokesperson for HJS where appropriate and as assigned by the DoC, and develop skills and knowledge to achieve this aim.
Such other duties may be assigned by the SMT or their nominees.