Intelligent People Ltd

User Acquisition Marketing Manager

Location
Homeworking
Salary
£55000 - £65000 per annum + Equity
Posted
28 Jan 2021
Closes
25 Feb 2021
Ref
SR/4389
Industry Sector
Digital / Online
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side
An ambitious User Acquisition Marketing Manager / Mobile App Marketing Manager / Performance Marketing Manager is needed by a scaling consumer app disrupting an untapped sector. This is a 100% remote based role.

With a demonstrable track record of happy subscribers and a product that delivers real value, the User Acquisition Marketing Manager / Mobile App Marketing Manager / Performance Marketing Manager will help drive growth and propel the business as it continues its path of exceptional growth.

The User Acquisition Marketing Manager / Mobile App Marketing Manager / Performance Marketing Manager will:

*Define and deliver the very best user acquisition strategies leveraging a variety of channels across mobile and web using a test and learn approach.
*Run global marketing campaigns with multi-million-pound budgets across platforms including: App Stores and Google Ads
*Own, manage and optimise the acquisition funnel with clear retention, LTV, ROAS and ROI targets.
*Use data-driven insights to enhance performance through optimisation of bids, budgets, targeting, segmentation, creatives, and audiences that unlock opportunities for revenue growth.
*Audit and develop internal frameworks, processes, and best practices for measuring and reporting on campaign performance.

The User Acquisition Marketing Manager / Mobile App Marketing Manager / Performance Marketing Manager will have:

*5+ years' experience managing paid performance marketing channels with large budgets
*3+ years running Google App campaigns
*Track record in managing web Google AdWords PPC (Optimising ads, copy, landing pages, bids, and budgets).
*Understanding of ad attribution and tracking with mobile
*Data driven mindset able to extract audience insights from a variety of tools and data sets. (Google Analytics, Amplitude, Periscope, MixPanel, Tableau, Looker and similar data analytics platforms.

As the User Acquisition Marketing Manager / Mobile App Marketing Manager / Performance Marketing Manager you will be based 100% remotely and benefit for a energetic and results driven culture and get to work with a talented team across the globe.

Intelligent People is a specialist User Acquisition Recruitment Consultancy.