Marketing Manager

Location
Oxfordshire, England
Salary
£30000 - £35000 per annum
Posted
29 Jan 2021
Closes
26 Feb 2021
Ref
3926225
Industry Sector
Education / Training
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side

Marketing Manager
£30,000 - £35,000
Oxfordshire

A leading Educations Establishment based in Oxfordshire

Due to an increase in activity, my client is actively looking for a Marketing Manager to join their UK Student recruitment team. This role is responsible for the implementation of multi-channel marketing plans, maintaining and building communications with key stakeholders, such as students and their families.

Responsibilities

  • Implementing integrated multi-channel marketing communications plans
  • Leading the planning and delivery of physical and virtual promotional events, including Open Days/Open Evenings, alumni and current parent events etc.
  • Managing advertising (digital and print), paid media and social media campaigns
  • Developing key relationships with local outreach networks, including local organisations and media to deliver successful PR campaigns
  • Supporting the design, development, production and delivery of marketing collateral to support communications to key audiences
  • Creating and executing e-mail marketing campaigns to support new student recruitment, to support the retention of our existing students and build relations with alumni
  • Manage the website and ensure all content is optimised
  • Leading, developing and implementing an alumni development plan to build the alumni network and establish regular, consistent alumni engagement

Person Profile

  • Experience working in a student recruitment marketing position (UK student recruitment ideal)
  • Exceptional copy writing, editing and grammar skills, with the ability to adapt style and create compelling messages accurately and effectively
  • Excellent events management skills (including physical and online events)
  • Advertising (creating both digital and print adverts and advertising plans)
  • Experience updating and managing website using WordPress
  • Mailchimp email marketing campaign experience required
  • Experience using and reporting on paid media, SEO, Google Analytics etc.
  • Ability to use Adobe Creative Suite, video editing software etc.

If you are actively looking for a new opportunity and have the above experience, please contact Samantha Oswald on 01865 972130

This role would be suit a Marketing Manager, Student Marketing Manager, Marketing Recruitment Manager, Marketing Officer, Marketing Coordinator with UK student recruitment experience.

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