Senior Marketing Executive

Location
Oxfordshire, England
Salary
£28000.00 - £38000.00 per annum
Posted
22 Feb 2021
Closes
22 Mar 2021
Ref
3926225
Industry Sector
Education / Training
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side

Senior Marketing Executive
£30,000 - £35,000
Oxfordshire

A leading Educations Establishment based in Oxfordshire

Due to an increase in activity, my client is actively looking for a Senior Marketing Executive to join their fast paced team. This role is responsible for the implementation of lead generation, multi-channel marketing plans, maintaining and building communications with key stakeholders, such as students and their families.

Responsibilities

  • Implementing integrated multi-channel marketing communications plans
  • Leading the planning and delivery of physical and virtual promotional events, including Open Days/Open Evenings, alumni and current parent events etc.
  • Managing advertising (digital and print), paid media and social media campaigns
  • Developing key relationships with local outreach networks, including local organisations and media to deliver successful PR campaigns
  • Supporting the design, development, production and delivery of marketing collateral to support communications to key audiences
  • Creating and executing e-mail marketing campaigns to support new student recruitment, to support the retention of our existing students and build relations with alumni
  • Manage the website and ensure all content is optimised
  • Leading, developing and implementing an alumni development plan to build the alumni network and establish regular, consistent alumni engagement

Person Profile

  • Experience working in a lead generation/ commercial marketing role - essential
  • Used to working in a fast paced, multi-project environment
  • Exceptional copy writing, editing and grammar skills, with the ability to adapt style and create compelling messages accurately and effectively
  • Excellent events management skills (including physical and online events)
  • Advertising (creating both digital and print adverts and advertising plans)
  • Experience updating and managing website using WordPress
  • Mailchimp email marketing campaign experience required
  • Experience using and reporting on paid media, SEO, Google Analytics etc.
  • Ability to use Adobe Creative Suite, video editing software etc.

If you are actively looking for a new opportunity and have the above experience, please contact Samantha Oswald on 01865 972130

This role would be suit a Senior Marketing Executive with lead generation or commercial marketing experience.

Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk

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