Digital Content Specialist

2 days left

Location
Homeworking
Salary
£150.00 - £250.00 per day
Posted
12 Aug 2021
Closes
23 Sep 2021
Ref
4042289
Industry Sector
Digital / Online
Contract Type
Contract
Work Experience Level
Manager
Agency-side or Client-side
Client Side

Your new company
My client is a leading business services organisation with worldwide operations in over 50 countries and a workforce of over 30,000 employees internationally. Despite their size, UK operations are a vibrant, close-working team with a sizeable digital marketing department spanning acquisition, search, UX, digital projects & optimisation. The role is an initial 3 month contract and will be based largely remotely with very occasional travel to offices & work spaces in Surrey.

Your new role
As the Content Specialist you will be primarily responsible for executing actions across the vast international web estate that directly improve the performance of targeted content performance, visibility and lead flow.

The key responsibilities will span across digital marketing channels for both B2C and B2B audiences across digital marketing platforms. The two main areas of interest for this role are supporting on a mass web migration project (reviewing data & insights / making recommendations on content to port / reviewing content and advising on new formats, layouts, content structures etc.) and general Content optimisation; reviewing cross-market content performance across the estate including page structures, performance, format, UX, competitor and gap analysis - reviewing, compiling insights and making recommendations on content optimisations as well as writing some optimised web copy.

This will include:

  • Action and deliver priority Digital Marketing projects like website content migrations (new CMS platform) and content audits & recommendations across main and subsidiary brands globally
  • Cross-functional collaboration to support with the optimisation of content in key regions
  • Management of content related documentation and comms with internal teams and key markets to ensure that action progress and project plans are tracked
  • Actioning insights generated by other Digital Marketing areas - SEO, Paid Search, UX/CX, CRO
  • Support rollout and implementation of technical SEO recommendations to support local search performance


What you'll need to succeed

  • Experienced in writing optimised web copy for B2B and B2C audiences.
  • Experience in content promotion and amplification through inbound marketing is an advantage.
  • Familiarity with SEO best practices, including keyword research & analysis and trends data.
  • Nice to Have: Experience in Google Analytics, including reporting and measuring on campaign performance and effectiveness.
  • Fluency in another language would be desirable.
  • A demonstrated ability to work and build relationships with a variety of stakeholders across all levels in the organisation.
  • A strong customer and end-user focused approach and is prepared to go over and above what is required to meet the expectations of customers.
  • Ability to work under pressure and manage multiple projects to deliver a high-quality product within a tight timeframe.
  • Self-starter with a high level of initiative and the ability to self-manage.
  • Creative with strong organisational skills.


What you'll get in return
Depending on experience, you'll earn a rate of up to £250 per day. This contract has been assessed as in-scope of IR35. You will be provided with equipment and have the opportunity to work remotely, with occasional travel to offices in Surrey for meetings as required. You will have the opportunity to work for a market-leading FTSE business with a worldwide suite of websites and a fast-paced, dedicated team.

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk

Apply for Digital Content Specialist

Already uploaded your CV? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 4MB


4000 characters left

Marketing Communication

We'd love to send you information about Jobs and Services from OnlyDigitalJobs.com by email.

All emails will contain a link in the footer to enable you to unsubscribe at any time.


When you apply for a job we will send your application to the named recruiter, who may contact you. By applying for a job listed on OnlyDigitalJobs.com you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.